How Much Should You Charge for a 360 Photo Booth?

Price too low and you look like a hobbyist; too high with no portfolio and you won't book. Here are the real market ranges and a package structure that sells.

Quick answer: Most operators charge $350–$500 per hour with a 2-hour minimum. Weddings and corporate events support premium packages of $1,000–$2,500 that bundle an attendant, custom branding, props, and a same-night online gallery.

Market rates in 2026

Private parties (birthdays, quinceañeras, graduations): $350–$450/hr, usually 2–3 hours.
Weddings: $450–$600/hr or flat packages of $1,200–$2,000 — couples pay for reliability and polish.
Corporate & brand activations: $1,500–$2,500+ per day; branded video overlays are the deciding feature, not a nice-to-have.

A three-tier package formula

Essential (2 hrs): booth + attendant + QR video delivery. Your entry price, anchored just above your hourly floor.
Signature (3 hrs): adds custom logo overlay, intro/outro, event music, and props. Price it ~1.7× Essential — this is the tier most clients pick.
Premium (4 hrs): adds an iPad Sharing Station kiosk, cloud gallery via Dropbox or Google Drive, and priority setup. ~2.5× Essential.

Why your software choice affects your margin

Every deliverable in the Signature and Premium tiers is a built-in BoothLab feature: custom overlays, intros, and outros, MP3 event music, instant QR delivery, and a Sharing Station with Dropbox/Google Drive galleries. You charge for them as premium add-ons while the app does the work automatically — no editor on payroll, no per-event rendering fees.

Common pricing mistakes

Charging hourly for everything: corporate clients expect day rates; quote them that way.
Not charging for branding: a client-logo overlay takes minutes in BoothLab but is worth $150–$300 on the invoice.
Ignoring travel and idle time: build setup/teardown into the minimum instead of eating it.

Deliver premium-tier features automatically

Branded overlays, QR delivery, and cloud galleries are all built into BoothLab — download free and build your packages around them.